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- Aufgaben: Lead marketing strategies and manage TWT's brand communication.
- Arbeitgeber: Join TWT, a creative digital agency shaping the digital landscape since 1995.
- Mitarbeitervorteile: Enjoy flexible work options, 30 vacation days, and a pet-friendly environment.
- Warum dieser Job: Be part of a collaborative culture focused on innovation and sustainability.
- Gewünschte Qualifikationen: Bring several years of marketing experience, especially in digitalization and IT.
- Andere Informationen: We celebrate diversity and welcome applications from all backgrounds.
Das voraussichtliche Gehalt liegt zwischen 43200 - 72000 € pro Jahr.
Who we are?
Hey, we are TWT.
A creative digital agency that has been shaping the digital landscape since 1995. We are around 300 employees in many different locations. Our services include Transformation Strategy, Tech & Infrastructure, Social & Online Marketing, and Concept & Design. Our collaboration is characterized by respect, openness, and optimism, always with the aim of creating added value with our work. To this end, we are looking for talented and passionate people, in this case, a Marketing Manager.
Your mission
- Interface between management and operational forces in an interdisciplinary technology and digitalization company.
- Management and further development of the TWT brand as well as the constant realignment of the communication focus to market and customer needs.
- Responsibility for the creation of meaningful target group segments and the positioning of our services and products.
- Writing and distributing appealing texts in appropriate formats for our external communication and marketing (including case studies, white papers, specialist articles).
- Development, optimization, and analysis of (automated) campaigns that fit our marketing goals.
- Strategic and conceptual support as well as operational content creation for all communication channels.
Your profile
- Several years of practical experience in marketing with major project and budget responsibility, ideally from the digitalization and IT industry.
- Extensive experience in channel- and target group-specific content creation and analysis.
- Sound knowledge in other areas of digital marketing (SEO, social media, content marketing).
- You are good at designing workflows and processes, especially for the automation and constant optimization of marketing and lead processes.
- Very good German and English skills as well as strong communication and empathy skills.
Our Offer
- Flexible working models: part-time, remote or hybrid options & time off in lieu for a healthy work-life balance, 30 annual leave days included.
- Personal Needs: Tailor-made solutions for everyone (e.g. choice of operating system, Germany ticket, corporate benefits).
- Family Friendly: Everyday working life that takes family needs into account.
- Sustainability @Work: Company forest, green electricity & a climate-friendly vehicle fleet: we want to be good to the environment.
- Skills & Development: Individual further training and development measures.
- Pets @Work: Dogs are 100% welcome and even get their own dog basket.
Contact
We are committed to equality. Working without discrimination is part of our purpose. We expressly welcome applications from all people regardless of ethnic origin, skin color, nationality, gender, religion, ideology, sexual identity, disability, or age.
As soon as we have received your application, our Talent Acquisition Team will contact you. Please give us about a week for this.
Do you have any questions? Please get in touch by email:
#J-18808-Ljbffr
Senior Marketing Manager (all genders) Düsseldorf , Köln , Remote (NRW) Arbeitgeber: TWT Interactive GmbH
Kontaktperson:
TWT Interactive GmbH HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: Senior Marketing Manager (all genders) Düsseldorf , Köln , Remote (NRW)
✨Tip Number 1
Fokussiere dich auf deine Erfahrungen im digitalen Marketing, insbesondere in der Digitalisierung und IT-Branche. Bereite konkrete Beispiele vor, die zeigen, wie du erfolgreich Kampagnen entwickelt und optimiert hast.
✨Tip Number 2
Zeige deine Fähigkeiten in der Erstellung von zielgruppenspezifischem Content. Überlege dir, welche Formate und Kanäle für die TWT-Zielgruppe am besten geeignet sind und bringe Ideen mit, wie du diese umsetzen würdest.
✨Tip Number 3
Bereite dich darauf vor, über deine Erfahrungen mit Automatisierung und Prozessoptimierung zu sprechen. TWT sucht jemanden, der nicht nur kreativ ist, sondern auch strategisch denkt und Prozesse effizient gestalten kann.
✨Tip Number 4
Nutze dein Netzwerk, um mehr über die Unternehmenskultur von TWT zu erfahren. Verstehe, wie wichtig Respekt, Offenheit und Optimismus für das Team sind, und überlege, wie du diese Werte in deinem eigenen Arbeitsstil widerspiegeln kannst.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Senior Marketing Manager (all genders) Düsseldorf , Köln , Remote (NRW)
Tipps für deine Bewerbung 🫡
Understand the Company Culture: Familiarize yourself with TWT's values and work culture. Highlight your alignment with their principles of respect, openness, and optimism in your application.
Tailor Your CV: Customize your CV to emphasize your experience in digital marketing, project management, and budget responsibility. Make sure to include relevant achievements that showcase your skills in content creation and campaign optimization.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for marketing and your understanding of TWT's mission. Discuss how your background in the digitalization and IT industry makes you a perfect fit for the role.
Showcase Your Communication Skills: Since strong communication is key for this position, ensure your application materials are well-written and free of errors. Use clear and engaging language to demonstrate your ability to create appealing texts for external communication.
Wie du dich auf ein Vorstellungsgespräch bei TWT Interactive GmbH vorbereitest
✨Understand the Company Culture
Before your interview, take some time to research TWT's company culture. They value respect, openness, and optimism, so be prepared to discuss how you embody these values in your work.
✨Showcase Your Marketing Experience
Highlight your practical experience in marketing, especially in the digitalization and IT industry. Be ready to share specific examples of major projects you've managed and the impact they had on your previous companies.
✨Demonstrate Your Content Creation Skills
Since the role involves writing appealing texts for external communication, prepare samples of your work or discuss past campaigns where your content made a significant difference. This will showcase your ability to create targeted and engaging content.
✨Discuss Automation and Optimization
TWT is looking for someone who can design workflows and optimize marketing processes. Be prepared to talk about your experience with automation tools and how you've used them to improve efficiency and results in your previous roles.
