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- Aufgaben: Lead innovative marketing strategies for Dafalgan OTC and drive growth in the Swiss market.
- Arbeitgeber: Join a dynamic team focused on enhancing health and wellness through impactful brands.
- Mitarbeitervorteile: Enjoy a collaborative work environment with opportunities for creativity and professional growth.
- Warum dieser Job: Be at the forefront of brand innovation and make a real impact in the healthcare sector.
- Gewünschte Qualifikationen: Degree in marketing or business, with experience in brand development and strong analytical skills.
- Andere Informationen: E-commerce experience is a plus; fluency in German and English is required.
Das voraussichtliche Gehalt liegt zwischen 54000 - 84000 € pro Jahr.
As Senior Brand Manager for our Dafalgan OTC range, you are responsible for the development and implementation of innovative marketing strategies. You will also be responsible for planning and implementing innovations in the Swiss market and be reporting to the Marketing Head. You will work closely with other departments to strengthen the company’s brands and drive growth. Furthermore, you are responsible for identifying new market opportunities and developing creative solutions to strengthen market positioning.
Key Responsibilities and Major Duties
- Development and implementation of a marketing strategy that is aligned with the business objectives and strengthens the market position.
- Identify new trends, customer needs and market opportunities to enhance the company’s ability to generate innovation.
- Collaboration with various departments, including product development, sales, and customer service in order to develop innovative approaches and ensure market success.
- Monitoring and analysis of marketing campaigns to maximize ROI and improve effectiveness.
- Continuous market and competitors’ analysis to identify new business opportunities and align marketing strategy.
- Development and implementation of innovation projects and programs, including the launch of new products or services.
- Work closely with the management team to drive strategic decisions and to contribute to the company’s long-term growth strategy.
Competencies and Qualifications
- Completed studies in marketing, business administration or a related discipline
- Proven work experience with a focus on innovation and/or brand development
- Sound understanding of marketing strategies, market trends and digital marketing channels
- Strong analytical skills and the ability to make data driven decisions
- Creative thinking and the ability to develop innovative solutions
- High level of initiative, results orientation and team spirit
- Strong German and English skills
- E-commerce experience is a plus
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SENIOR BRAND MANAGER DAFALGAN OTC Arbeitgeber: UPSA
Kontaktperson:
UPSA HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: SENIOR BRAND MANAGER DAFALGAN OTC
✨Tip Number 1
Familiarize yourself with the latest trends in the OTC market, especially in Switzerland. Understanding local consumer behavior and preferences will help you stand out as a candidate who can drive innovative marketing strategies.
✨Tip Number 2
Network with professionals in the pharmaceutical and marketing industries. Attend relevant events or join online forums to connect with others who can provide insights into the brand management landscape and potentially refer you to opportunities.
✨Tip Number 3
Showcase your analytical skills by preparing case studies or examples of past marketing campaigns you've worked on. Be ready to discuss how you measured success and what innovative solutions you implemented to improve ROI.
✨Tip Number 4
Highlight your collaborative experience with cross-functional teams. Be prepared to share specific examples of how you've worked with product development, sales, and customer service to launch successful marketing initiatives.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: SENIOR BRAND MANAGER DAFALGAN OTC
Tipps für deine Bewerbung 🫡
Understand the Role: Make sure to thoroughly understand the responsibilities of a Senior Brand Manager for Dafalgan OTC. Highlight your experience in developing and implementing marketing strategies that align with business objectives.
Showcase Your Experience: Emphasize your proven work experience in innovation and brand development. Provide specific examples of successful marketing campaigns or projects you've led, particularly those that demonstrate your analytical skills and creativity.
Highlight Collaboration Skills: Since the role involves working closely with various departments, illustrate your ability to collaborate effectively. Mention any cross-functional projects you've been part of and how they contributed to market success.
Tailor Your Application: Customize your CV and cover letter to reflect the key competencies and qualifications mentioned in the job description. Use relevant keywords related to marketing strategies, market trends, and digital marketing channels to make your application stand out.
Wie du dich auf ein Vorstellungsgespräch bei UPSA vorbereitest
✨Showcase Your Marketing Strategy Skills
Be prepared to discuss specific marketing strategies you've developed in the past. Highlight how these strategies aligned with business objectives and led to measurable results.
✨Demonstrate Your Analytical Abilities
Since strong analytical skills are crucial for this role, come equipped with examples of how you've used data to drive decisions. Discuss any tools or methodologies you employed to analyze market trends.
✨Highlight Your Collaborative Experience
This position requires collaboration with various departments. Share examples of successful cross-departmental projects you've been involved in, emphasizing your role and the outcomes achieved.
✨Prepare for Innovation Discussions
Given the focus on innovation, be ready to talk about new trends you've identified and how you've implemented innovative solutions in previous roles. This will demonstrate your proactive approach to market opportunities.
