Location:
Bern, Switzerland – remote/home-based, candidates in or near Bern strongly preferred
About the Opportunity
Join an international B2B software business supporting marketing activity across EMEA , with a focus on telecoms and utilities .
This is a hands‑on role creating technical content and multi-channel campaigns that support customer engagement, lead generation and pipeline growth.
Key Requirements
You will be a hands‑on B2B marketer with:
- 3+ years' B2B marketing experience
- Background within software, SaaS or technology
- Experience within telecoms and/or utilities
- Strong content creation and technical writing
- Experience with case studies, proposals/RFPs, blogs, emails, landing pages and presentations
- Strong Word and PowerPoint
- HubSpot and/or Salesforce
- Understanding of lead generation, pipeline and marketing KPIs
- Regional or international marketing experience, ideally EMEA
- Ability to work independently and take ownership
- Adobe InDesign highly desirable
Role & Responsibilities
- Creating content for telecoms and utilities audiences
- Developing customer stories and case studies
- Producing proposal and RFP materials
- Creating blogs, emails, landing pages, presentations and campaign assets
- Working with technical subject matter experts
- Tracking leads, pipeline and campaign performance
- Supporting regional events and tradeshows
Why Join?
A strong opportunity to take ownership of EMEA marketing content and campaigns within an international software business, working directly with technical experts, customers and commercial teams.
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