Team Lead Paid Media

Team Lead Paid Media

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Drink More Water, together we grow. Here at waterdrop®, we make drinking more water fun, convenient and most importantly, sustainable! Discover the world of innovative and eco‑friendly hydration solutions with our fruity little cubes – Microdrinks – that save up to 98 % plastic compared to drinks in 500 ml plastic bottles and help score one for the planet. Our centrally‑located headquarters offers a vibrant environment with an on‑site restaurant and gym, and the opportunity to connect with prospective colleagues from all over the world. With a successful online presence, 40 + stores around the world, dedicated B2B partners and over 22 000+ retail and branded stores, we can’t wait to take this journey to the next level – with you!
Responsibilities
Drive the growth of the waterdrop® online store by steering acquisition strategy through Search & Display channels.
Lead and mentor a team of SEA & Display specialists, ensuring operational excellence, strategic alignment and continuous performance improvement.
Own and drive the SEA & Display strategy, ensuring campaigns are aligned with business objectives and deliver sustainable growth and strong ROI through data‑driven decisions.
Lead performance analysis and forecasting, translating complex data into clear insights, strategic recommendations and actionable roadmaps for stakeholders and leadership.
Define and oversee the experimentation and testing framework, prioritising high‑impact tests, ensuring learnings are scaled across markets and channels, and embedding a culture of continuous optimisation within the team.
Identify growth opportunities through market, consumer and channel insights, proactively shaping quarterly and annual plans for channel development and innovation.
Continuously improve operational excellence, streamlining processes, setting best practices and improving collaboration and communication across Performance Marketing, Brand, Product, Analytics and other cross‑functional teams.
Act as the primary strategic point of contact for external partners (Google, Microsoft, agencies), driving alignment on strategy, innovation and performance while ensuring accountability and value delivery.
Qualifications
Relevant academic background (e.g. Marketing, Business, Communications or similar) and 4 + years of hands‑on experience in Performance Marketing / SEA & Display and E‑commerce.
Proven experience leading or owning performance marketing initiatives, with responsibility for channel strategy, budget management and performance outcomes in a complex, data‑driven environment.
Advanced analytical and strategic thinking skills, with the ability to translate data into insights.
Advanced understanding of analytics and measurement ecosystems, including tools such as Google Analytics (GA4), Looker Studio, Google and Microsoft Ads platforms, with the ability to challenge data quality and attribution.
Strong leadership and collaboration skills, with experience working cross‑functionally.
Strong project management and prioritisation skills, able to balance strategic initiatives, ongoing performance and team development in a fast‑paced environment.
Curious and passionate about digital marketing trends, automation and innovation, combined with a pragmatic mindset focused on business impact.
Comfortable working in a dynamic, high‑growth environment, taking ownership, managing ambiguity and driving clarity for the team.
Benefits
A high‑achieving, international community of waterdrop® colleagues, located in a brand‑new HQ in Vienna, Austria.
Development opportunities in one of the fastest‑growing e‑commerce companies in Europe.
MyClubs sports vouchers, to have a sporty balance.
In‑house fitness centre.
In‑house company doctor & Instahelp vouchers.
In‑house restaurant with subsidised healthy meals, for a break with your colleagues.
Discount on your waterdrop purchases.
Coverage of your transportation card.
Legendary summer and Christmas parties.
The minimum salary for this position is EUR 60 000 gross per year on a full‑time basis. Depending on your qualifications, there is a willingness for overpayment.
We work in a changing world which offers great opportunities for people with diverse backgrounds and experiences. We seek to attract and employ the best people from the widest talent pool because creating value through diversity is what makes us strong as a business and enables us to solve important problems and deliver added value. We encourage an inclusive culture where people can be themselves, are valued for their strengths and are empowered to be the best they can be.
Wanna drop in? Send your application documents through our online application system. We are looking forward to reading from you soon!
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