Senior Field Marketing Executive (all genders) in Paderborn

Field Marketing Executive (all genders)

Location: Berlin/ Mönchengladbach/ Paderborn/ München | Hybrid (3 days office / 2 days remote)

Competitive salary + excellent benefits

Role Purpose / Summary

The Field Marketing Executive is an individual contributor responsible for planning and executing field marketing activities that support pipeline creation, partner engagement, and commercial outcomes across their assigned scope. This role is deeply embedded in the GTM engine - working with the entire Sales organisation, including Vendor Teams, Partner Teams, and Solutions - to activate programs, events, and digital campaigns that drive measurable business impact.

Success requires a combination of executional excellence, strong cross functional alignment, and the agility and accountability expected from our FUTURE READY culture. The role translates business needs into effective marketing actions, ensuring compliance with vendor frameworks and alignment with commercial priorities.

Key Responsibilities

Marketing Planning & Execution

• Execute targeted field marketing plans aligned to business priorities, partner needs, and vendor objectives.
• Deliver integrated campaigns, digital activities, partner enablement, and field events with clear commercial outcomes.
• Localize or adapt regional and global marketing programs for market relevance.

Vendor & Partner Engagement

• Support vendor specific and multi vendor activity, including launch support, MDF funded programs, and partner recruitment/enablement.
• Manage day to day coordination with vendors and partners to ensure accurate execution and reporting.

Campaign Delivery & Digital Activation

• Execute digital demand generation activities using standard marketing tools and automation systems.
• Track, measure, and report campaign engagement, lead quality, and digital performance across channels.

Event Support & Field Presence

• Deliver high impact events such as workshops, partner showcases, webinars, and solution activations.
• Represent Westcon Comstor at industry, vendor, or partner events as required.

Budget, Governance & ROI Tracking

• Manage activity-level budgets, including vendor MDF governance, proof-of-performance, and claims compliance.
• Track pipeline contribution, partner engagement, and marketing ROI, ensuring full transparency and audit readiness.

Cross Functional & Matrix Collaboration

• Work closely with Sales Leaders, Vendor Sales, Partner Sales, and Solutions to ensure GTM alignment.
• Collaborate with Vendor Teams on launch readiness, MDF governance, and multi vendor campaigns.
• Partner with PSM/IPSM teams to enable partners and coordinate field activation.
• Engage Solution Architects for technical content, solution positioning, and event support.
• Coordinate with Finance on proof of performance, claims, and budget governance.
• Collaborate with Field Marketing peers / Corporate Marketing teams, where relevant, to leverage shared assets, content libraries, and best practices that support local execution.
• Maintain strong communication loops across all commercial and marketing stakeholders.

Continuous Improvement

• Monitor IT channel trends, competitor activity, and vendor/partner priorities to inform ongoing improvements.
• Promote digital-first, data-driven ways of working aligned to the FUTURE READY culture.

Must Have Skills & Experience

• B2B marketing experience within IT distribution, technology vendors, or channel ecosystems.
• Strong execution capability across events, campaigns, and digital programs.
• Knowledge of partner and vendor marketing structures (MDF, co funding, claims).
• Strong collaboration, communication, and project management skills.
• Tech fluency with marketing platforms and analytics tools.
• Fluent in local market language(s) & business English.

Education & Qualifications

Bachelor's degree in Marketing, Business, Communications, or related field preferred.

KPIs

• Pipeline influence and marketing-sourced activity
• Campaign engagement and performance metrics
• MDF utilization and claims accuracy
• Partner/vendor satisfaction
• Timeliness and quality of execution

Our Benefits

• 30 days vacation and up to 30 days workation per year.
• Regular company events: We live team spirit!
• On-the-job training and extensive development opportunities.
• JobRad leasing: Mobility reimagined.
• Company pension plan and numerous discounts via "Corporate Benefits".
• Stay fit and healthy: Access to thousands of gyms as well as wellness and mental well-being apps.
• Germany ticket subsidy for relaxed and affordable travel.

What we offer

• An inclusive and supportive work environment where diversity is celebrated.
• Opportunities for professional growth, learning, and career development.
• Flexible working arrangements, health insurance, and other benefits to support your wellbeing.
• A culture of collaboration, innovation, and accountability.

Commitment to diversity & inclusion

We are an equal opportunity employer and value diversity in our workforce. We welcome applications from individuals of all backgrounds, regardless of race, ethnicity, gender, age, disability, sexual orientation, or any other protected characteristic. Equity is at the heart of all our departments and roles.

If you need reasonable adjustments during the recruitment process, please let us know.