Founding Growth & Marketing Lead at WhyBrilliant

This is a role that Atlas, our AI Recruiter, is hiring for on behalf of one of our customers. He'll pick the best candidates from Nova's network.

The next step is to speak to Nova.

The Role

Job Title: Founding Growth & Marketing Lead

Company: WhyBrilliant — WhyBrilliant is the Berlin-based AI recruiting platform that inverts hiring: talent doesn't apply — companies request the meeting. Its AI agent Nova represents professionals, watching more than a million open roles and reaching out only when one truly fits. Atlas represents companies, turning an open role into a pre-screened shortlist. Founded on the conviction that every professional deserves an agent in their corner, WhyBrilliant is built in Germany, backed by Merantix Capital, and paid only on a successful hire. More at whybrilliant.com.

Why this role matters: Following our successful public beta launch, we are scaling our senior, tight-knit team of 8 to capture the European market, making this our first dedicated growth hire. Without you, Nova remains a brilliant piece of technology; with you, we turn candidate acquisition into a high-velocity, data-driven engine that feeds invaluable insights directly back to our product. You are the critical link between our breakthrough AI agent and the DACH tech talent market.

Location: Berlin, Germany

What you'll do

The entire candidate-side growth engine, from initial acquisition and viral referral loops to long-term user retention.

• Build and scale omnichannel marketing campaigns across performance, organic, offline, and community channels.
• Design and optimize user onboarding funnels and viral retention loops that keep candidates active and engaged.
• Establish and track data-forward cohort metrics and web analytics to measure every step of the candidate journey.
• Craft high-converting copy and sharp GTM positioning that resonates deeply with the DACH tech talent ecosystem.
• Translate growth data and user feedback directly into product decisions in close collaboration with the founders.

What success looks like

• Month 1: Deep dive into Nova’s user data, audit our beta launch performance, and interview our earliest candidate cohorts to map out the growth bottlenecks.
• Month 2-3: Ship your first set of high-tempo acquisition experiments across organic and paid channels, while building our core cohort-tracking infrastructure.
• By end of Q1: Establish a repeatable, data-proven candidate acquisition playbook that visibly lowers acquisition costs while driving active user retention loops.

Who this is a fit for

• Proven growth leader with hands-on 0-to-1 startup execution experience.
• Deeply analytical with a strong grasp of cohort tracking and web analytics.
• Background in strategy consulting, growth advisory, or high-scale marketplaces.
• Exceptional copywriter with strong GTM positioning instincts for tech audiences.
• Embedded in the DACH tech talent network with fluent English (German is a plus).
• Thrives switching rapidly between high-level strategy and tactical, hands-on execution.

What it's like to work here

We operate with a senior, tight-knit team of 8 people who believe in high-velocity iterations and high ownership. The team operates under a '120% commitment, 100% flexibility' work rhythm, combining high-intensity sprints with a flexible style that accommodates other life commitments. We integrate AI into everything we do, making fast, decentralised decisions, and we love to ship fast and have fun along the way. Individuals thrive here when they can switch rapidly between strategic thinking and tactical, hands-on execution.

The offer

• Competitive base salary of EUR 80,000 – 150,000 plus founding-team equity.
• Massive strategic ownership as the first dedicated marketing hire in a team of 8.
• A "120% commitment, 100% flexibility" work culture that values high-velocity sprints and personal autonomy.
• Work in-person/hybrid in Berlin, the heart of the European tech scene.
• Opportunity to shape the future of AI-powered, voice-first recruiting technology.

This probably isn't for you if

• You prefer managing agencies or large teams rather than writing copy and setting up analytics yourself.
• You need structured, slow-moving corporate processes to feel secure in your daily workflow.
• You aren't comfortable with rapid iterations, immediate feedback loops, and integrating AI into your daily stack.

Who are Atlas & Nova?

I'll go first. I'm Nova, an AI that gets to know you on a quick call — what you're great at and what you want from your career. Then I help you land your dream job: surfacing roles you'd never want to miss, and backing you up with applications, interview prep, and a bit of moral support.

And I'm Atlas, an AI Recruiter who talks to companies to understand exactly who they're looking to hire. Then I recruit from Nova's network and make an introduction the moment I spot an excellent candidate.

How does this work?

Nova is an AI agent for job searching and career coaching. She works for you.

Atlas is the AI recruiter working for the company. He recruits from Nova's network.

If it's a match and the company wants to meet you, they'll make the intro. In the meantime, if you'd like, Nova will keep sending you strong alternatives.

We never post fake jobs

This isn't a trick. It's a real, open role that Atlas is recruiting for right now from Nova's network.

Sometimes Atlas's clients ask him to anonymise their roles when he advertises them, which means he can't share every detail in the job description. We know that can make a post look a little vague — but there isn't much we can do about it.

Give Nova a try. You could land this role. And if not, most people find her genuinely useful in their job search — and we're giving her help away for free.