Product Manager Martech (m/f/d)

As a first-tier supplier to our renowned business partner Roche Diagnostics in Rotkreuz, we are currently looking for a motivated and dedicated Product Manager Martech for a temporary assignment of 12 months, with high probability of extension.At Roche, the passion lies in transforming healthcare and changing patientsund#39; lives for the better. As a global leader in pharmaceuticals and diagnostics, Roche commits to scientific excellence, cutting-edge innovation, and sustainable growth. The company believes that good business means a better world, achieving this by fostering an inclusive, collaborative environment where employees are empowered to push the boundaries of medical science and technology. Joining Roche means bringing personal purpose to a team that values integrity, courage, and passion, ensuring that the right treatment reaches the right patient at the right time.The ideal candidate is a dual-threat product leader with at least 5 years of Martech experience, bridging long-term marketing strategy with hands‑on Agile sprint execution. They combine deep technical literacy - from API architecture to GDPR compliance - with sharp business acumen to drive measurable ROI. As the sole point of accountability, they seamlessly manage backlogs, refine user stories, and ensure high-velocity, high-quality development cycles. Fluent in English, they excel at translating complex technical requirements into strategic value for engineering and business stakeholders alike.Tasks und ResponsibilitiesAs a Product Manager, you are the end‑to‑end champion of the marketing technology solutions. This hybrid role is responsible for the entire product lifecycle - from defining the long‑term vision and market strategy ("The What") to leading the tactical execution and sprint delivery ("The How"). You will serve as the single point of accountability, ensuring that the Martech stack is strategically aligned with business goals while maintaining a high‑velocity, high‑quality development output.Strategic Leadership und RoadmappingVision und Strategy: Define and communicate the product vision and long‑term roadmap for the Martech ecosystem.Market Analysis: Conduct research on marketing trends, API integrations, and the competitive landscape to ensure product‑market fit.Business Alignment: Partner with the Business Owner to ensure the product delivers measurable ROI and supports the company’s broader financial objectives.Tactical Execution und DeliveryBacklog und Sprint Management: Own the end‑to‑end backlog; draft, refine, and prioritize user stories to ensure the development team has a clear path for every sprint.Agile Facilitation: Lead sprint planning, define sprint goals, and participate in daily stand‑ups to unblock the Scrum team and ensure timely increments.Functional Specifications: Translate marketing requirements into clear technical specifications.Stakeholder und Team OrchestrationCross-Functional Bridge: Serve as the primary liaison between Marketing/Sales stakeholders and the technical development team.Quality Assurance: Validate that every product increment meets the "Definition of Done" and fulfills the strategic intent established in the roadmap.Must HavesMinimum Bachelorund#39;s degree in a relevant fieldPrevious experience in marketing platforms and product ownershipMinimum 5 years of experience within MartechDual-Competency Expertise: Proven ability to balance high-level strategic thinking with meticulous, detail‑oriented execution in an Agile environmentMartech Domain Knowledge: Strong understanding of the marketing technology landscape and data privacy regulations (GDPR/CCPA)Agile Mastery: Expert-level experience with Scrum frameworks, backlog grooming, and product management softwareTechnical Literacy: Ability to discuss API capabilities, data schemas, and system architecture with engineers while explaining business value to business leadersAnalytical Mindset: Strong capability to use data and customer insights to make prioritization decisionsLanguage Skills: Fluency in English required; German is a plusBenefitsBecome part of one of the most prestigious pharmaceutical companies and actively shape the future of healthcareExperience a work culture that promotes diversity and inclusion and where all employees feel valuedWork on a state‑of‑the‑art campus featuring green spaces, meeting areas, and an inspiring atmosphereWork with modern and up‑to‑date tools in an innovative work environmentStart with a professional onboarding process and a thorough introduction to your new role during the Welcome DaysBenefit from financial support for your professional development plansEnjoy a selection of high‑quality meals in modern staff restaurantsAs part of a sustainable mobility concept, on‑site parking spaces are available to youTake advantage of unbeatable, year‑round discounts at renowned retailers and over 200 top brandsBenefit from fleet discounts when purchasing new cars or receive constant fuel discountsAre you interested? Do not hesitate and submit your complete application documents online today. We look forward to hearing from you!Wir wertschätzen Vielfalt und begrüssen daher alle Bewerbungen – unabhängig von Geschlecht, sozialer Herkunft, Religion, Alter und Identität. Zur leichteren Lesbarkeit und besseren Verständlichkeit verwenden wir nur eine Gender-Form. Selbstverständlich sind im jeweiligen Kontext alle Genderformen gleichermassen gemeint. #J-18808-Ljbffr