Content Ideation & Curation Manager - Sports (all genders)

THE ROLE & THE TEAM

We are looking for a creative and trend-focused individual to join our team as a Content Ideation and Curation Manager, reporting to the Senior Lead Ideation & Curation within the Content Strategy & Curation team.

Your primary responsibility will be to craft stories with focus on Sports: leveraging culture and trend insights, in conjunction with predetermined Content Strategy and Planning, to create detailed and impactful content briefs. You will conceptualise how stories can be brought to life by the creative team, ensuring the delivery of engaging and relevant content that resonates with our customers across the mid-to-lower funnel.

WHAT WE’D LOVE YOU TO DO (AND LOVE DOING)

1. Utilise culture and trend insights to write detailed and strategic content briefs in line with the overarching content strategy and planning.
2. Dive into product details to identify unique selling propositions, and deliver engaging narratives that are compelling for various audiences.
3. Ideate and conceptualise storylines, enabling the creative team to bring these stories to life in an engaging manner.
4. Collaborate closely with the Creative team to ensure content stories are compelling, relevant, and aligned with customer interests across the mid-to-lower funnel.
5. Work alongside assortment and marketing stakeholders to develop narratives and content experiences that balance inspiration with commercial viability.
6. Write clear, detailed briefs that communicate the vision and objectives of content projects effectively to creative and production teams.
7. Leverage content performance, using insights to refine future content strategies and briefs.

You have a minimum of 2 years of experience in content ideation, curation, or a related creative field, with a strong understanding of current trends and culture. Sports Marketing-related experience is a plus .

Creativity and innovation in storytelling and content creation, with a flair for identifying new and engaging approaches to content.

Exceptional communication and writing skills, capable of creating detailed and concise briefs that are easily interpreted and executed by creative teams.

Ability to work collaboratively across teams, effectively communicating ideas and concepts.

An understanding of customer preferences and market dynamics, particularly in the mid-to-lower funnel stages.

A curious and proactive mindset, always seeking to learn, adapt, and innovate in the realm of content creation.

Organisational skills, with the ability to manage multiple projects and timelines effectively.

A passion for storytelling, content curation, and staying ahead of industry trends.

OUR OFFER

Zalando provides a range of benefits, here’s an overview of what you can expect. Ask your Talent Acquisition Partner to learn more about what we offer.

• Employee shares program
• 40% off fashion and beauty products sold and shipped by Zalando, 30% off Lounge by Zalando, discounts from external partners
• 2 paid volunteering days a year
• Hybrid working model with up to 60% remote per week, actual practice is up to each team to best support their collaboration
• Work from abroad for up to 30 working days a year
• 27 days of vacation a year to start for full-time employees
• Relocation assistance available (subject to prior agreement)
• Family services, including counseling and support
• Health and wellbeing options (including Wellhub)
• Mental health support and coaching available
• Drive your development through our training platform and biannual peer-to-peer review

INCLUSIVE BY DESIGN

At Zalando, our vision is to be the leading pan-European ecosystem for fashion and lifestyle e-commerce – one that is inclusive by design. We only assess candidates based on qualifications, merit, and business needs. We welcome applications from people of all gender identities, sexual orientations, personal expressions, racial identities, ethnicities, religious beliefs, and disability statuses.

Please note that all applications from this job page must be completed using the online form – we do not accept applications via e-mail.

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