Overview
In this role you translate data and research into actionable insights that steer business decisions and improve customer outcomes. You will drive brand and customer understanding across markets, partnering with stakeholders to evolve tracking programmes and ensure insights shape actions. The position emphasizes AI-enabled insight generation to drive impact and shift time from reporting to decision activation. You’ll lead cross-functional storytelling that informs strategy and fosters customer-centric growth.
Leistungen / Benefits
- healthy food options
- fitness facilities
- learning resources
- on-the-job development
- bright collaborative spaces
- supportive colleagues
Verantwortungsbereiche
- Champion the voice of the customer to embed customer thinking in decision-making
- Generate compelling customer and brand insights that drive business impact
- Oversee global Brand and Relationship NPS programmes and the Commercial Broker study with governance and value delivery
- Evolve insight programmes to stay relevant to evolving customer and business needs
- Translate complex data into clear, executive-ready recommendations and narratives
- Partner with markets, agencies and stakeholders to identify opportunities and accelerate customer-centered change
- Link customer, brand and business data to understand performance drivers and commercial impact
- Facilitate discussions and workshops converting insight into tangible outcomes
- Collaborate with Tracking Insight Manager and TNPS Expert to maximise insight adoption
- Incorporate external best practice and AI capabilities to enhance insight generation and activation
Zentrale Anforderungen
- Passion for understanding customers and translating data into actionable opportunities
- Strong storytelling and communication to influence decisions
- Experience activating insights across organisations and diverse stakeholders
- Proven experience leading qualitative and quantitative research programmes
- Strong commercial acumen connecting insights to growth and loyalty
- Experience managing global programmes and cross-cultural collaborations
- Ability to influence senior stakeholders and facilitate alignment
- Curiosity and practical experience applying AI and emerging technologies in insights
- Strong analytical skills with large datasets and tools (e.g., Excel, SPSS)
- Experience integrating multiple data sources for deeper understanding
- Degree with significant experience in customer, market or brand insights
- English fluency with excellent communication skills
- storytelling
- stakeholder management
- curiosity
- data analysis
- statistical tools
- Excel
Senior Insight Manager - Brand & Experience Tracking, 80-100% in Zürich Arbeitgeber: Zurich Insurance Group
Die Zurich Gruppe Deutschland ist ein hervorragender Arbeitgeber, der dir als Underwriter im Bereich Property Mid Market in Hamburg nicht nur flexible Arbeitsmodelle bietet, sondern auch zahlreiche Möglichkeiten zur persönlichen und beruflichen Weiterentwicklung. Unsere moderne und offene Unternehmenskultur fördert Kreativität und Teamarbeit, während unser umfangreiches Sport- und Gesundheitsangebot eine gesunde Work-Life-Balance unterstützt. Werde Teil eines internationalen Teams, das gemeinsam an innovativen Lösungen arbeitet und die Zukunft der Versicherung neu gestaltet.
