Overview Job Description Summary BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose. To find purpose in the possibilities, we need people who can see the bigger picture and understand the human story that underpins everything we do. Become a maker of possible with us! Position Marketing Director Europe – Urology and Critical Care (UCC)
The Marketing Director Europe will oversee the marketing outlook and roadmap for UCC in Europe. Reporting to the UCC Senior Business Unit Director Europe, the role is critical to the success of the BD UCC business within the BD Interventional Segment. The objective is to implement the marketing strategy and capabilities for BD UCC across Europe to unlock potential, growth, and profitability of the UCC portfolio, services, and solutions. The role includes embedding changes to the marketing operating model in the BU organization and ensuring effective collaboration and impact on business results. You will lead a delocalised team of 7 associates and a total team of 10 regional marketing associates across the region.
Main Responsibilities
Builds and implements an ambitious and inspiring vision and strategy for the relevant portfolios and solutions offering within UCC Europe.
Builds strong organization, processes, and develops critical capabilities to drive integrated solutions and achieve the marketing vision and strategy.
Inspires change and transformation to elevate the Business Unit, championing new technologies and approaches (e.G., digital and omnichannel).
Collaborates with the Omnichannel Europe team to evolve UCC Europe Marketing strategies toward a customer-centric Omnichannel approach.
Provides leadership on all marketing-related aspects for the region and ensures strong operational links with Country/Hub Business Leaders, Country and Regional Marketing teams, and Worldwide Platform leaders.
Translates WW marketing strategies into regional strategies, key tactical decisions, and action plans.
Builds a robust organization, establishes processes, and cultivates capabilities to drive coordinated solutions and achieve the marketing strategy.
Serves as a leader and coach, driving marketing excellence by upskilling across marketing proficiencies and developing robust organizational resources.
Creates, develops, and maintains strong links with Medical Affairs, Clinical Affairs, Scientific Affairs, Regulatory and other functional teams and translates value into marketing actions.
Contributes to the Worldwide UCC Strategy and wider BD Strategy via ongoing communication with Worldwide UCC Business and Worldwide Marketing Teams.
Contributes to the UCC European Leadership Team and represents UCC Europe on a Worldwide level.
Required Knowledge & Experience The successful candidate will have significant depth and breadth of marketing knowledge and experience in Life Sciences or Medical Devices, with a track record of operating in international environments and leading large teams.
Significant experience in marketing leadership in life sciences, medical devices, or healthcare, with proven P&L and/or budget management.
Ability to lead marketing organizations of different formats in a matrix organization and influence other business leaders.
Understanding of customer needs, market dynamics, healthcare informatics, professional services to deliver innovation and improve health outcomes.
Knowledge of European healthcare markets and broad market trends.
Strategic agility with the ability to translate strategy into execution in a matrix environment.
Knowledge of Omnichannel strategies and linking customer journey to on/offline execution.
Data-driven mindset with insight-led marketing to drive action through data-driven decision-making.
Strong leadership, integrity, energy, and commercial judgment with a growth mindset and experience leading change initiatives and digital transformation.
Excellent communication and interpersonal skills for navigating a complex matrix organization.
Ability to navigate ambiguity and maintain resilience;
bias for action and a track record of delivering results.
Willingness for international career development within the company in marketing or regional management as potential next steps.
Ability to align the organization’s capabilities, structure, culture & incentives to deliver on the UCC Europe Marketing vision.
BD Leadership Commitments Deliver Results That Matter
Translate customer needs into value-adding solutions for customers, partners, and shareholders.
Optimize company performance by aligning critical resources for competitiveness.
Define and articulate performance goals with accountability and clear decision authority.
Align capabilities to challenging tasks and measure progress with clear metrics.
Apply control and influence to achieve results.
Be Bold & Strategic
Balance long-term and short-term opportunities to achieve positive outcomes.
Demonstrate understanding of customer needs, market competitors, and technology trends.
Craft a clear path to gain competitive advantage and build capabilities that are hard to match.
Win As One BD
Collaborate with colleagues to share and learn.
Think globally and act locally with cultural sensitivity and organizational savvy;
operate within the matrix.
Remove Obstacles & Empower Others
Lead with inclusivity, empower teams, and remove roadblocks to deliver results.
Engage across departments to address challenges and maintain transparency toward the future vision.
Promote inclusion and diversity as part of the talent agenda.
Courage to Iterate
Seek innovation and best-in-class approaches while maintaining agility and speed.
Work Environment and Logistics BD prioritizes on-site collaboration to foster creativity and problem-solving in the fast-paced healthcare industry. For most roles, a minimum of 4 days in-office per week is required to maintain our culture, with flexibility where role-specific arrangements apply. Remote or field-based positions will be indicated in the job posting.
Legal and Miscellaneous Becton, Dickinson and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic status, familial status, sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.
To learn more about BD, visit:
Location : CHE Eysins - Business Park Terre-Bonne
Salary Range Information
CHF181,400.00 - CHF290,225.00 CHF Annual
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Director Marketing Ucc Europe - Fr.181'400 - Fr.290'225 A Year Arbeitgeber: Becton Dickinson
Waters ist ein hervorragender Arbeitgeber, der seinen Mitarbeitern in Süddeutschland die Möglichkeit bietet, in einem innovativen und dynamischen Umfeld zu arbeiten. Mit einem starken Fokus auf persönliche und berufliche Weiterentwicklung sowie einer positiven Unternehmenskultur fördert Waters die Zusammenarbeit und den Austausch von Ideen. Die umfassenden Zusatzleistungen und die wettbewerbsfähige Vergütung machen Waters zu einem attraktiven Arbeitsplatz für Fachkräfte im Bereich Mikrobiologie.
